But now Sony film chief Tom Rothman will need to deliver Marvel-less fare that lives up to hype of the character's MCU appearances.

Two decades after a motorcycle crash that "turned his personality up to 11," the Oscar nominee and icon of unhinged aggression (in film and on YouTube) has become a foulmouthed Malibu mystic about to star in a new off-Broadway musical, 'Only Human,' playing "The Boss" in a corporatized version of heaven.