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From Left: Daniel Tiger, Baby Shark, Bluey, Big Bird, Paw Patrol, Spirit Rangers, Chicken Run, Mario and Gabby's Dollhouse

The 75 Most Powerful People in Kids’ Entertainment

For today’s young viewers, it’s Saturday morning all day, every day. As kid-targeted content — and the platforms offering it — proliferate, the creators and executives listed here have figured out how to capture children’s precious attention and better reflect their worlds.

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