Some five months after Simran Sethi exited Freeform for Netflix India, the Disney-owned cable network has hired her replacement.
ABC comedy exec Lynn Barrie is moving over to the younger-skewing cable network and will serve as senior vp original programming and development, reporting to executive vp programming and development Karey Burke.
In her new role, Barrie will oversee development of scripted drama and comedy series and help identify and grow Freeform's larger scripted roster.
"I've known and respected Lynn for longer than I'm willing to admit and I can think of no one better to lead us into the next phase of our growth here at Freeform," Burke said Wednesday in making the announcement. "She is universally admired as a great creative partner to writers and as a champion for bold ideas. Her integrity, honesty and instincts have won her a wide following and we are delighted to have her here as one of our own."
Before joining Freeform, Barrie was vp comedy development at ABC, where she oversaw the development and production of the network's half-hour hits including Speechless and The Goldbergs.
Before that, Barrie served as senior vp current programming at ABC, where she oversaw production of all scripted comedies and dramas including The Middle, Modern Family and Happy Endings. She started her career as creative affairs manager at 20th Century Fox Television before being promoted to director of creative affairs in 2002. For the studio, Barrie covered shows including Reba, Greg the Bunny, How I Met Your Mother, American Dad and Arrested Development. She was tapped vp comedy and creative affairs in 2005 and oversaw development of shows including Modern Family.
Sethi exited Freeform in August for Netflix, where she serves as creative executive for India. Based in Los Angeles, she is part of the streamer's International Originals Production Group.