More from Kamau High, Adweek
EMI to launch new music service
EMI is preparing to launch a music service by the end of the year, representing the latest direct-to-consumer business being planned by a major label.
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Melody ramps up in Arab world
Melody Tunes brings modern Western music to the Arab world. Does the Arab world want its Melody Tunes? More precisely, does it want an all-English channel playing Western music by artists such as 50 Cent and Madonna?
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HBO is spreading the ‘Love’ with faux ads
HBO has uploaded a pair of mock commercials satirizing polygamy to promote the upcoming season of the returning series "Big Love." In two viral spots and four upcoming print ads, HBO peddles different faux products, including "Polygarol," which focuses on a Viagra-like drug for polygamists.
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