7:00am PT by Carolyn Giardina
Digital Domain Acquires Game Developer, Launches Virtual Reality Unit
Digital Domain Holdings, the parent company of visual effects house Digital Domain, has acquired privately owned game development company Digital Funk Machine to form Digital Domain Interactive. The terms and value of the deal wasn't announced.
While details are still being worked out, the new division is currently spearheaded by Digital Funk Machine's founder, Jeremy Airey, and will focus on producing virtual reality games and interactive content.
Earlier in his career, Airey served in development and creative roles at companies that included Konami, Midway Home Entertainment and Interplay Productions. Digital Funk Machine has created baseball titles for EA's MLB franchise, as well as titles such as Monopoly Classic and Tiger Woods PGA Tour 09.
In this new role, Airey will report to Amit Chopra, executive director and COO of Digital Domain Holdings Limited, who said in a statement: "We have been working with the talented people at Digital Funk Machine for over a year, and the creation of this new division could not start with a better foundation than Jeremy and his team."
Digital Domain additionally maintains IM360, a VR division focused on narrative, sports and advertising content.