6:00am PT by Carolyn Giardina
Virtual Reality Firm UNLTD Raises $1.1 Million in Seed Funding
UNLTD — a Montreal-based virtual and augmented reality content and technology studio whose first fictional VR series, Trinity, had a trailer debut last spring at Cannes — has raised $1.1 million in seed funding.
The financing was led by a group formed by entrepreneur and Vrvana investor Richard D. Adler of Interdomus as well as media and entertainment investor David Reckziegel of Rex Media Capital. Other investors include Senvest Capital; Rex Media Capital; former Technicolor Creative Services president Claude Gagnon; and Richard Bridgwood, the former managing director of Entertainment One UK.
Adler and Rex Media Capital's Stuart “Kip” Cobbett join the board of UNLTD.
“With this funding, we have the opportunity to continue building on our current success with clients such as Universal Pictures (Fifty Shades Darker), A&E Networks (Fall Into Me) and brands such as L’Oreal Cosmetics and Intercontinental Hotels," said co-founder and CEO John Hamilton in a statement.
Trinity, an interactive VR series, is set in a future where humans have long been extinct and androids are fighting a final war for freedom against an all-powerful AI. The series is in postproduction and the pilot episode is expected to debut this fall. Patrick Boivin is directing with the UNLTD executive team members Hamilton, Sebastien Gros and Robert Boulos producing.