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ROME — DeAgostini’s $363 million acquisition of French television content producer Marathon became official Wednesday as the terms of the deal were completed ahead of schedule.
The deal, which strengthens the Italian publisher’s new toehold in the television sector, was initiated in July and expected to be completed by year’s end.
DeAgostini also acquired control of Italian content company Magnolia this year, and it attempted to take control of Dutch reality television company Endemol before being outbid by rival Mediaset.
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