Kevin Goetz launches Screen Engine

Movie-tracking veteran Kevin Goetz has launched the consultancy Screen Engine, offering screening research, exit polling and qualitative analysis of film projects.

“My goal is to provide the industry with the more personal and strategic approach that it demands,” Goetz said.

Goetz formerly worked at the NRG tracking service and more recently OTX, another boxoffice tracker.

Like those services, Screen Engine will provide “data and tools needed to refine films so that they have maximum playability,” Goetz said.