- Share this article on Facebook
- Share this article on Twitter
- Share this article on Email
- Show additional share options
- Share this article on Print
- Share this article on Comment
- Share this article on Whatsapp
- Share this article on Linkedin
- Share this article on Reddit
- Share this article on Pinit
- Share this article on Tumblr
The galactic empire known as Lucasfilm has zeroed in on a threat in its airspace — an intruder with the audacity to hang big billboards in and around Chicago under the flagship “Skywalker Outdoor.”
Lawyers for the George Lucas company are using a potent brand-zapping canon known as a trademark infringement lawsuit. In a complaint filed yesterday in Illinois District Court, Lucasfilm claims Skywalker Outdoor is improperly using its Skywalker mark in connection with a billboard advertising business, including displaying signage bearing the Skywalker mark promoting the company.
According to the complaint, Lucasfilm previously warned Skywalker Outdoor about misuse of the mark, and the company agreed in 2007 to stop using the name after a one-year grace period.
That date has come and gone, and Skywalker Outdoor continues to be a pest, according to the filing.
Now the empire is, um, striking back, claiming that “Unless Skywalker Outdoor is enjoined from engaging in the wrongful conduct described above, Lucasfilm will suffer irreparable injury and further harm.”
Skywalker Outdoor declined to comment.
Sign up for THR news straight to your inbox every day