Carter is credited with guiding NBA star James’ career as it continues to expand off the court to entertainment, content creation and marketing and business development. He will give a virtual keynote as part of Banff’s Summit Series on June 16.
SpringHill is known for media content like What’s My Name, Muhammad Ali Part I, Space Jam: A New Legacy, The Shop: Uninterrupted on HBO and Self Made: Inspired by the Life of Madam C.J. Walker for Netflix.
“Maverick is such a passionate leader, committed to creating empowering and inclusive content that drives conversation and action for change,” Banff executive director Jenn Kuzmyk said in a statement.
The 2021 virtual edition of Banff is set to run June 14 to July 16.