WME has signed the UK-based podcast production house Broccoli Productions with an eye to empowering minority talent both in front and behind the microphone.
Broccoli Productions (formerly Broccoli Content) was founded in 2018 by award-winning producer Renay Richardson after the success of her indie podcast About Race With Reni Eddo-Lodge. A year later, Broccoli Productions formed a joint venture with Sony Music Entertainment to develop creative, challenging and socially conscious audio content for global audiences.
The company’s current podcast slate includes the flagship Anthems series, which showcases exceptional womens’ voices, Broccoli Book Club and Zombiemum, about parenthood and mental health issues and hosted by Laura Dockrill. In 2020, Richardson was awarded the Podcast Champion award at the British Podcast Awards.
As part of its advocacy work, Broccoli Productions launched the Equality in Audio pact, which had over 300 companies including Acast and BBC Studios, signed up and committed to a more equitable audio industry. With the Anthems series returning, Broccoli Productions has promoted Hana Walker-Brown to creative director, while also remaining the executive producer of the flagship podcast offering.