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BUSAN, South Korea — South Koreans are the world’s most wired people, a study released by the Nielsen Co. showed Friday.
Eight in 10 South Koreans claim to have accessed the Internet in the last week, and 88% of the population owns a personal computer at home, the 2006/7 Media Index study published by the Nielsen Co., said.
The five markets with the highest computer ownership are Korea (88%), Hong Kong (84%), Taiwan (81%), Singapore/U.S. (77%) and the U.K. (75%).
Though Hong Kong follows South Korea closely in terms of PC penetration, the city ranks fifth in terms of Internet use, with only 59% accessing the Internet in the past week — on par with the world’s leader, the U.S..
The five markets with most people logging on in the past seven days are Korea (80%), New Zealand (66%), Australia (65%), the U.K. (60%), and Hong Kong/U.S. (59%).
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