WME has signed media creator Sheena Melwani in all areas.
Her Interrupted Series has earned over 1 billion views on TikTok and YouTube. WME will build out Melwani’s business across music, podcasting, brands and endorsements, television, touring and other platforms.
Her content combines elements of music, humor and positivity, and Melwani has amassed 6.4 million TikTok followers. In some videos, Melwani is joined by the popular character “The Real Indian Dad,” who also has 1.2 million TikTok followers.
Melwani as a singer and songwriter is currently in the studio working on an EP.
She continues to be managed by Brillstein Entertainment Partners.