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Apple, which helped popularize the podcast format (including its name, which was in part derived from the iPod), is making another major play in the audio space, rolling out a podcast subscription service.
The service, which will launch in May, will have prices set by creators, who will be able to offer perks to subscribers like ad-free episodes, early sneak peeks, and additional or exclusive content. The company is also releasing a totally redesigned Apple Podcasts app, which will include channels and groups of shows curated by podcast creators.
Initial launch partners on the service will include Tenderfoot TV, Radiotopia from PRX, QCODE, NPR, the Los Angeles Times, The Athletic, Sony Music Entertainment and others.
In a separate announcement Tuesday, Apple rolled out a revamped Apple TV, including a newly redesigned remote that includes Siri built in.
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