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Culver city-based mobile games company Scopely revealed on Wednesday that it has raised $340 million in Series E funding from a group of investors with experience in interactive entertainment.
The funds, from investors such as Wellington Management, NewView Capital and TSG Consumer Partners, will support the company’s continued mergers and acquisitions strategy as well as its expansion into new product categories.
“We’re pretty excited about the trajectory of the business, it has grown significantly over the last couple of years,” Scopely CEO Walter Driver tells The Hollywood Reporter. “We are on track to do over $900 million in bookings this year.”
He attributes Scopely’s growth to the fact that the company focuses on multiple genres in the core-gaming mobile space, including casual player versus player games like Scrabble GO and Yahtzee, to role-playing games like WWE Champions and more recently Marvel Strike Force, to massively multiplayer strategy games like Star Trek Fleet Command.
Driver says that Scopely has also focused on building a proprietary technology platform “that powers all of our game experiences to create the deepest and most dynamic experiences and evolve with players over time to give them more agency and choice over how they want to engage in those experiences.”
The average Scopely user is playing 80 minutes a day across the company’s game catalogue, which Driver says is more time spent than most leading social networks services: “A lot of that is because we’re creating digital playgrounds where players can look forward to a certain time every day where they have a sense of agency and control and can demonstrate progress and mastery.”
He adds, “In a time of restricted mobility and increased isolation, these deeply social and collaborative experiences have had even more meaning for people than passively consumed content.”
Looking ahead, the company will continue to do more in those categories while looking to invest and acquire teams working on content that could have significant potential in the future.
Since its founding in 2011, Scopely has achieved over $1B in lifetime revenue and counts The Chernin Group and Advance, the media company run by the Newhouse family, as investors.
Scopely is also known for The Walking Dead: Road to Survival and Looney Tunes World of Mayhem. Outside the U.S., the company maintains offices in Spain, Ireland, the U.K. and Japan.
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