Kerry Washington’s Chic Power Player

WHEN: ABC's Scandal season-three premiere, which aired Oct. 3
WHY IT MATTERS: The D.C. fixer's impeccable but accessible style has inspired millions of professional women to change it up.
MUST-HAVE PRODUCT: Neutrogena Healthy Volume Mascara
Scandal's beauty-obsessed Twitter followers regularly post photos of themselves emulating the hair and makeup of Washington's Olivia Pope with captions like "channeling my inner Olivia," says makeup department head Denise Hooper.
"Olivia's look is pretty and professional and can be done in little time, which is what women want." She and Washington's makeup artist, Sheri Knight, make sure to use brands known for long-lasting wearability: Armani Luminous Silk Foundation, Nars blush in Oasis (a soft pink champagne color), MAC lip liner in Nice 'n' Spicy and plenty of Neutrogena Healthy Volume Mascara for drama (Washington, 36, recently was named the newest face of the brand). Key hairstylist Linda Villalobos creates styles that parallel Pope's storyline: tighter curls when she's more in control, softer when things unravel. "When Olivia broke up with the president last season, we straightened her hair," says Villalobos. "Most women want change at a time like that."