Why It Will Sell: A cast of well-known veterans (Richard Gere, Susan Sarandon) and hot rookies (Brit Marling, Nate Parker) populates a muscular thriller set against a zeitgeisty financial-world backdrop.
Director: Nicholas Jarecki
Reps: WME, Parlay Films
Why It Will Sell: A young female cast (Kirsten Dunst, Lizzy Caplan) in an edgy post-Bridesmaids wedding comedy produced by Will Ferrell and Adam McKay's Gary Sanchez Productions is destined to draw?attention.
Director: Leslye Headland
Reps: CAA, Elle Driver
Why It Will Sell: Genre titles from the Midnight section often score deals, and the director's up-and-coming status has buyers curious. Plus, the remote-island survival story has co-star Kate Bosworth's name recognition.
Director: Katie Aselton
Rep: Submarine
Why It Will Sell: This 21st century out-of-love story stars hip comedy actors Rashida Jones and Andy Samberg as exes who try to remain friends. Warm, mature commercial appeal will seal the deal.
Director: Lee Toland Krieger
Rep: UTA
Why It Will Sell: In the wake of Bridesmaids, a raunchy comedy about two women (Lauren Miller, Ari Graynor) who operate a phone-sex line has potential written all over it — especially at only $3.99 a minute.
Director: Jamie Travis
Rep: Cinetic
Why It Will Sell: An Oscar-nominated director, a couple of movie stars (Bruce Willis, Catherine Zeta-Jones) and an indie stalwart (Please Give's Rebecca Hall) make this gambling comedy enticing for obvious reasons.
Director: Stephen Frears
Reps: CAA, Wild Bunch
Why It Will Sell: Despite the legal controversy that has arisen around the film, this doc about a wealthy couple whose dream of building the biggest house in America is cratered by the economic crisis couldn't be more timely.
Director: Lauren Greenfield
Rep: Submarine
Why It Will Sell: This doc is fielding serious interest ahead of its festival premiere, with the heavyweight support of Peter Jackson and a real-time news hook buoying its exploration of the West Memphis 3 case.
Director: Amy Berg
Rep: Ken Kamins
Why It Will Sell: John Hawkes. The riveting creep of Martha Marcy May Marlene and Winter's Bone (Oscar-nominated for the latter) unleashes another searing performance as an artist in an iron lung who decides to lose his virginity.
Director: Ben Lewin
Rep: CAA
Why It Will Sell: This tale of an author who appropriates another man's memoir on his way to literary stardom has major star power (Bradley Cooper, Zoe Saldana).
Directors: Brian Klugman, Lee Sternthal
Reps: CAA/Untitled, Parlay Films