'Captain America: Civil War' Trailer Hits Record 61 Million Views on First Day
Captain America: Civil War is raking in a huge amount of views.
The trailer for the superhero crossover movie racked up 61 million global views in 24 hours, the largest number for a debut trailer, Marvel announced Monday. As a way of comparison, the first teaser trailer for Star Wars: The Force Awakens was the previous record holder with 55 million views.
Heat Vision breakdown
The second trailer for Star Wars: The Force Awakens trailer garnered 112 million views in its first 24 hours in October.
The Captain America: Civil War trailer also marks the most viewed trailer for a Marvel film, the studio said. It almost doubled the previous record-breaker, Avengers: Age of Ultron trailer, which debuted with 34 million views in 2014.
The Civil War trailer was introduced by Robert Downey Jr. and Chris Evans during an appearance on Jimmy Kimmel Live! last Tuesday night.
Captain America: Civil War is due out in theaters May 6.
by Graeme McMillan
by Phil Pirrello
by Brian Davids