'Transformers,' 'My Little Pony' and More to be Showcased at Three-Day Hasbro Convention

Transformers The Last Knight Trailer 3 Still - H 2017
The first 'HASCON FANmily' event will take place in Rhode Island this September.

Hasbro Inc. has some of the biggest brands — and most dedicated fans — with properties including Transformers, G.I. Joe and My Little Pony in its portfolio. This September, the company will celebrate its success with the launch of the first-ever convention dedicated exclusively to Hasbro properties, with a number of fan-favorite special guests.

The three-day HASCON FANmily event will take place Sept. 8-10 at the Rhode Island Convention Center and Dunkin' Donuts Center in Providence, with guests including Transformers producer Lorenzo Di Bonaventura, Transformers voice talent Peter Cullen and Frank Welker, and My Little Pony: Friendship Is Magic voice talent Andrea Libman and Cathy Weseluck.

If Rhode Island seems like an unlikely venue for a convention (it's not exactly known as a convention destination so far for genre fans), it should be remembered that Hasbro is headquartered in that very state.

The show will, according to Hasbro, bring its most iconic brands — which also include Magic: The Gathering, Monopoly, Play-Doh and Nerf — "to life like never before," with exclusive product reveals and panels centering around specific properties. Additionally, there will be a number of interactive experiences based on Hasbro properties and those of Hasbro's partners, including Disney, Marvel and Star Wars, as well as exhibitions featuring props and costumes from Hasbro-related movies.

"Hasbro constantly strives for new ways to bring our storytelling to life and offer fans greater access to our brands, and HASCON is designed to bring attendees closer to Hasbro’s biggest properties than ever before," Hasbro President John Frascotti said in a statement. "We are assembling the ultimate fan celebration, with three days of marquee talent, interactive activities, immersive experiences, game events, panel discussions, VIP events and much more. We’re set to deliver an unforgettable experience for fans and families alike."

Tickets for the event are available now, with prices going from $30 for single-day tickets for children ($60 for adults) to $600 for VIP three-day passes for adults.