
Reed Clarke Site Screencap - H 2014
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Celebrity makeup artist Fiona Stiles — who has worked with A-listers Halle Berry, Amy Adams, Jessica Chastain and Zoe Saldana, to name a few — is getting into the beauty e-commerce biz.
The makeup maven announced Monday the launch of her beauty e-retailer, Reed Clarke, posting an Instagram of the site’s logo and writing: “I am so happy to announce the official launch of my beauty retail site www.shopreedclarke.com! Come on by the “shop” and check it out … I hope you find something you love!”
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So far, we’re loving what we’re seeing — Reed Clarke is easy to navigate and features a clean aesthetic with its simple navigation section, black and pink color fonts, and white background. From skincare items to hair products, the site offers a variety of beauty goods including Armour Beauty Lip Gloss ($21), Goldfaden MD Scrub ($75), Kelo-Cote scar gel ($38) and LuLu Organics Hair Oil ($30), among others.
The products, which Stiles has personally curated for the site, are displayed alongside a short narrative on why she personally likes using each item.
“This is the best cream I have ever found for crazy dry skin. I use it on my feet, hands, arms, legs, elbow … it is buttery soft and soaks in deliciously,” reads the description for the McBride Rescue in a Jar cream ($30), while the Koh Gen Do Aqua Foundation Illuminator ($39) is one of her “red carpet secret weapons.” In that case, we’ll place an order right now.
To see what else Reed Clarke has to offer, check it out here.
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