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Gap Inc., the largest specialty retailer in the United States, has officially announced they are taking additional steps to formally cut ties with Kanye “Ye” West, following the company’s statement that they were ending the Yeezy Gap partnership last month.
“Our former partner’s recent remarks and behavior further underscore why” the decision was made to part ways with the rapper, the company said in a statement. “Antisemitism, racism and hate in any form are inexcusable and not tolerated in accordance with our values.”
Effective today, the company is taking “immediate steps” to remove Yeezy Gap product from their stores and has shut down the Yeezy Gap website, per the statement. Gap also has plans to partner with organizations that combat hate and discrimination.
Yeezy is solely owned by West, so he was legally entitled to receive royalties and equity based on sales, unlike his contract with Adidas, which recently announced it is the sole owner of all Adidas-branded Yeezy designs in its termination statement. The Yeezy Gap apparel deal was first announced in June 2020, was contractually designed to last 10 years, and was expected to generate $1 billion in annual sales.
Meanwhile, Universal Music Group, which released West’s most recent album, 2021’s Donda, through its Def Jam subsidiary, announced Tuesday: “Def Jam’s relationship with Ye as a recording artist, Def Jam’s partnership with the GOOD Music label venture and Ye’s merchandise agreement with Bravado all ended in 2021. There is no place for antisemitism in our society. We are deeply committed to combating antisemitism and every other form of prejudice.”
Oct. 25, 11:20 a.m. Updated with UMG statement.
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