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L.A.-based hospitality company SBE has tapped the Rockwell Group to update two of its well-known properties, Greystone Manor and Mercato di Vetro.
Dakota Development, the recently announced real estate arm of SBE, will oversee the design and development of the properties in collaboration with Rockwell. Reopenings are slated for 2016, per SBE.
In making the announcement on Wednesday, SBE noted that Rockwell Group’s redesign will first focus on Mercato di Vetro, which will be unveiled in the early spring. Details on the new project include: “A two-story environment based on the European-influenced concept of an assemblage of rooms around a central courtyard, defined by a louver wall. The new design will allow for a dine and play atmosphere that will be reflected in the culinary vision for the property.”
Scheduled for an early winter 2016 relaunch, the popular nightlife venue, Greystone Manor, will get updated with a restaurant. “The legendary nightlife venue that has been a top performer for sbe will offer new environments where guests can enjoy dinners and lounge, while still offering a central nightclub for that coveted entertainment and dance experience,” the company said, adding that operations will be led by Costas Charalambous, president of SBE Nightlife Group.
In making the announcement, SBE founder and CEO Sam Nazarian said, “Our approach at SBE has always been to place a high importance on delivering curated and quality experiences with an immense focus on collaborating with partners that match our creativity and eagerness to deliver world-class venues. We have built our reputation as a world-class leader, operating the most successful hospitality brands, and this re-concepting allows us to further evolve West Hollywood nightlife and restaurant culture.”
“Our goal for Mercato di Vetro and Greystone Manor was to create multiple areas within each space to allow guests to choose his or her own experience,” added David Rockwell, founder and president of Rockwell Group. “Layers of sumptuous, highly textured, and beautifully crafted materials are revealed as guests move deeper into the spaces.”
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