Coco Chanel once remarked of her signature fragrance, Chanel No. 5, “It was what I was waiting for. A perfume like nothing else. A woman’s perfume, with the scent of a woman.” The fragrance is still a classic over a century later, but anyone on the hunt for a fresh scent has a vast selection of luxury, bespoke, and unexpected new perfumes to choose from.
Sephora’s new arrivals include updated and debut scents from high-fashion brands such as Dolce & Gabbana and Valentino, as well as dedicated parfumeries like Juliette Has a Gun. Here are some of the highest rated, in a range of floral, warm, and fruity scent profiles.
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1. Dolce & Gabbana Dolce Rose
A true girly-girl’s scent, Dolce Rose is a fruity floral fragrance, with notes of green apple, mandarin, and red currant on top of the rose and musky sandalwood core. Reviewers say the perfume smells like running through a field of wild flowers, and is sweet and noticeable without being overpowering.
DOLCE & GABBANA Dolce Rose Eau de Toilette, $80, Sephora
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2. Versace Dylan Turquoise Pour Femme
Versace isn’t as well known for their fragrances as some of the brand’s competitors, but the new Dylan Turquoise gets high marks from reviewers looking for a fresh, summertime scent. This is another fruity, floral fragrance, that opens with a burst of refreshing, citrusy lemon and then gives way to a subtle freesia. Reviewers liked that the scent stayed with them all day, which is light enough to be ideal for a day at the beach.
Versace Dylan Turquoise Pour Femme, $84, Sephora
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3. Mugler Angel Nova
While they come from the same family, the fruity-floral Mugler Angel Nova is not the same perfume as the earlier Mugler Angel fragrance. It opens with vivid, tropical raspberry and lychee top notes with a warm rose and woody base, giving it a sweet, youthful scent that smells as pink as the bottle it comes in. Reviewers like that it is a lighter and easier-to-wear version of the original, and perfume vlogger and influencer Soki London notes, “It’s very hard to get a light, fruity scent to last and Mugler has done that here.”
Mugler Angel Nova Eau de Parfum, $100, Sephora
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4. The 7 Virtues Santal Vanille
The 7 Virtues brand focuses on sustainable and ethical manufacturing, and only uses sustainably sourced, natural, and fair-trade essential oils and ingredients. This particular fragrance is warm, spicy, and sweet, with key notes of myrrh, vanilla, and sandalwood. While vanilla fragrances are often similar, 7 Virtues’ spicy twist on the popular scent makes it more powerful, memorable, and intriguing, according to reviewers.
The 7 Virtues Santal Vanille Eau de Parfum, $80, Sephora
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5. Jo Malone London Nashi Blossom
The Nashi Blossom fragrance was brought back as part of the boutique parfumerie’s 2021 limited-edition blossom collection, alongside two new fragrances and one other rerun. This is a playful spring scent with a bright lemon top note, powdery white musk base, and clean and delicate nashi (Asian pear) blossom at the heart. The lightly sweet, green fragrance induces strong nostalgia in reviewers for childhood summers and palm trees.
Jo Malone London Nashi Blossom Cologne, $144, Sephora
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6. Juliette Has a Gun Musc Invisible
Juliette Has a Gun perfumes are popular with people who don’t love perfumes, and the new Musc Invisible is no different. The fragrance description calls it “as comfortable and unfussy as your favorite old pair of jeans,” which is born out by the simple key notes of jasmine, cotton flower, and white musk. The fragrance, which is more of a skin scent than bold perfume, has a delicate, milky quality, according to perfume review vlog, Smelling Great Fragrance Reviews, which also likens it to the feel of soft baby powder.
Juliette Has a Gun Musc Invisible, $135, Sephora
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7. Tom Ford Costa Azzurra
The new Tom Ford fragrance trades on-trend florals, fruit, and musk for earthy juniper and oak, layering fresh herb, citrus, and evergreeen notes over the deeper warm, woody scents. While there seems to be some confusion among reviewers as to whether this is a cologne for men or perfume for women, it hardly matters as the crisp scent is light and sexy on anyone.
Tom Ford Costa Azzurra, $134, Sephora
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8. Valentino Donna Yellow Dream
The House of Valentino released its new spring eau de parfum alongside a companion cologne for men, though the two fragrances don’t have much in common otherwise. The perfume feels both bright and indulgent, with a long-lasting scent that stays close to the skin without projecting fragrance into the air. Its key notes are a sweet lemon top, a delicate rose middle, and fresh musk base which, YouTube reviewer Joyce’s Perfume Life notes, “keeps it very clean and sophisticated.” If the Sephora reviews share a theme, it is that this scent is sexy, elegant, and breezy at once.
