Golden Trailer Awards: 'Lego Batman Movie' Leads With 11 Nominations

10:39 AM 5/12/2017

by Hilary Lewis

'Guardians of the Galaxy Vol. 2' and 'La La Land' scored nine nominations apiece.

Warner Bros.' The Lego Batman Movie landed a leading 11 Golden Trailer Award nominations, it was announced today.

Disney's Guardians of the Galaxy Vol. 2 and Lionsgate's La La Land received the second most nominations for the annual celebration of the year's best in movie and TV marketing.

In terms of studios, Warner Bros. (including HBO and New Line) received the most Golden Trailer nominations with 68. In addition to The Lego Batman Movie, Warner Bros. films landing nominations included Wonder Woman and Dunkirk. Fox (including Searchlight, FX and Fox TV) scored 58 nominations for films including Alien: Covenant, War for the Planet of the Apes, Hidden Figures and Snatched. Universal Pictures (including Focus) received 50 nominations for campaigns for The Mummy, Get Out and Atomic Blonde among other films.

Some of the 116 categories include best summer 2017 blockbuster trailer, trashiest trailer, most original trailer, best of show and the Golden Fleece award, presented to the trailer for a film in which the marketing was considered to be better than the finished movie.

With respect to trailer houses, Mark Woollen & Associates scored 33 nominations, AV Squad received 29 and Trailer Park has 28. LA worked on 34 nominees making the agency the lead creative house.

"Trailers, commercials and posters are a true and unique art form and the Golden Trailer Awards celebrate the artists and editors who work tirelessly behind the scenes to create these amazing marketing materials," the awards' executive director said in a statement. "This year’s nominees represent the best-of-the-best of the year in film and television marketing. We love the outstanding caliber of the creativity and are honored to once again shine a light on this special part of the industry.”

Wayne Brady will return as host for the 18th annual Golden Trailer Awards, which are set to take place on Tuesday, June 6 at the Saban Theater in Beverly Hills.

A nominees in select categories follows. The full list can be found here.

  • Best Action

    Baby Driver, "Burn Out," Sony Pictures International, Create Advertising London (WINNER)
    John Wick: Chapter 2, "Vengeance," Lionsgate, AV Squad
    King Arthur: Legend of the Sword, "Throne," Warner Brothers, Open Road Entertainment
    Kong: Skull Island, "Magnificent," Warner Bros., Trailer Park, Inc.
    Passengers, "INT'L Trailer G," Sony Pictures, Project X/AV

  • Best Animation / Family

    The Lego Batman Movie, "Domestic Trailer," Warner Bros. Entertainment Inc., Rogue Planet (WINNER)
    A Dog's Purpose, "Life," Universal Pictures, InSync PLUS
    Beauty and the Beast, "Tale," Disney, Aspect
    Despicable Me 3, "Brothers," Universal Pictures, Motive Creative
    The Lego Batman Movie, "ComicCon," Warner Bros. Pictures, Transit

  • Best Comedy

    The House, "Bets," Warner Brothers, mOcean (WINNER)
    Bad Moms, "Play Date Red," STX Entertainment, Trailer Park, Inc.
    Baywatch, "Domestic Trailer 2," Paramount Pictures, Workshop Creative
    Office Christmas Party, "Ho Ho Ho," Paramount, Industry Creative
    Snatched, "Non-Refundable," 20th Century Fox, AV Squad

  • Best Documentary

    I Am Not Your Negro, Trailer, Magnolia Pictures, Mark Woollen & Associates (WINNER)
    Rats, "Rats," Discovery, Warrior Poets
    Risk, "Risk,, Neon Rated, Jump Cut
    Tickled, "Everywhere," Magnolia Pictures, Zealot
    Weiner, Trailer, IFC Films, Mark Woollen & Associates

  • Best Drama

    Dunkirk, "Home," Warner Bros., Buddha Jones (WINNER)
    Hidden Figures, "Trailer C," Fox, Giaronomo Productions
    Moonlight, A24, Mark Woollen & Associates
    Patriots Day, "Survive," CBS Films, Aspect
    Sully, "Brace," Warner Bros, Ignition

  • Best Fantasy Adventure

    Wonder Woman, "What She Is," Warner Brothers, Open Road Entertianment (WINNER)
    Doctor Strange, "Future," Disney / Marvel, mOcean
    Fantastic Beasts and Where to Find Them, Trailer, Warner Bros., Mob Scene
    Miss Peregrine's Home for Peculiar Children, "Protect," 20th Century Fox, Wild Card
    Rogue One: A Star Wars Story, "Protect," Walt Disney Studios, AV Squad

  • Best Horror

    IT, "Slide," New Line Cinema, Buddha Jones (WINNER)
    Annabelle 2, "Pray," New Line Cinema, Buddha Jones
    Get Out, "Mind," Universal Pictures, Inside Job
    The Conjuring 2, "Back," New Line Cinema, Buddha Jones
    The Hatred, "Alice," Anchor Bay, Lionsgate

  • Best Independent Trailer

    Manchester by the Sea, Roadside Attractions, Mark Woollen & Associates (WINNER)
    Christine, "True Story," The Orchard, InSync PLUS
    The Birth of a Nation, Fox Searchlight, Mark Woollen & Associates
    The Book of Henry, "Trailer 1," Focus Features, AV Squad
    The Wall, "Survival," Amazon Studios, mOcean

  • Best Music

    Logan, "Teaser," 20th Century Fox, Rogue Planet (WINNER)
    Atomic Blonde, "Online," Universal/Focus, AV Squad
    Guardians of the Galaxy Vol. 2, "Smile," Disney / Marvel, mOcean
    Sing, "Dream On," Universal Pictures, Motive Creative
    Thor: Ragnarok, "New Age," Disney / Marvel, mOcean

  • Best Summer 2017 Blockbuster Trailer

    Atomic Blonde, "Online," Universal/Focus, AV Squad (WINNER)
    Guardians of the Galaxy Vol. 2, "Smile," Disney / Marvel, mOcean
    The Mummy, "Adventure," Universal, Wild Card
    Transformers, "Beautiful," Paramount Pictures, Rogue Planet
    Wonder Woman, "Darkness," Warner Bros., Trailer Park, Inc.

  • Best Teaser

    Blade Runner: 2049, "Trailer 1," Warner Bros., Wild Card (WINNER)
    American Assassin, "Faces," CBS Films, Big Picture
    Dunkirk, "Imminent," Warner Bros., Trailer Park, Inc.
    La La Land, "City of Stars" Teaser, Lionsgate, Mark Woollen & Associates
    The Magnificent Seven, "Seven," Sony, AV Squad

  • Best Thriller

    A Cure for Wellness, "Ghost Story," 20th Century Fox, Trailer Park, Inc. (WINNER)
    Arrival, "Journey," Sony, Wild Card
    Nerve, "Survive," Lionsgate, Seismic Productions
    Split, "Crack," Universal Pictures, Buddha Jones
    The Girl on the Train, "Heartless," Universal, Wild Card

  • Golden Fleece

    Resident Evil: The Final Chapter, "Last Humanity," Sony Pictures Entertainment, Trailer Park, Inc. (WINNER)
    Sleepless, "Corrupt," Open Road Films, Big Picture
    The Disappointments Room, "Unlock the Secret," Relativity Europa, Buddha Jones
    The Sea of Trees, A24, Mark Woollen & Associates
    xXx: Return of Xander Cage, "Back Up," Paramount Pictures, Trailer Park, Inc.

  • Most Original Trailer

    The Nice Guys, "70s Trailer," Warner Bros, Big Picture (WINNER)
    Atomic Blonde, "Seductress," Focus Features / NBC Universal, Jax
    La La Land, "Ultimate Encore" Trailer, Lionsgate, Tiny Hero
    Swiss Army Man, A24, Mark Woollen & Associates
    The Lego Batman Movie, "Gotham Cribs," Warner Bros. Pictures, Transit

  • Trashiest Trailer

    Bad Santa 2, "Naughty," Broad Green Pictures, mOcean (WINNER)
    Bad Santa 2, "Redband Trailer," Broad Green, Seismic Productions
    Careful What You Wish For, "Hurts So Good" Trailer, Starz Digital, Zealot
    King Cobra, "Good Boy," IFC Midnight, Zealot
    Mike And Dave Need Wedding Dates, "Let Loose Red Band," Fox, Buddha Jones