THR's annual list of the top 50 digital power players.
Poor Reed Hastings. If only he hadn't tried to split Netflix in two, his personal stake wouldn't have plunged $640 million. It was just one of many floundering attempts by Hollywood and its partners in the past decade to navigate the digital world.
Who would have thought Rupert Murdoch's 2005 acquisition of MySpace would turn into a disaster? Or that a Finnish game company would become a Hollywood sensation via a flock of angry birds?
At any time, it seems impossible to know who's got the juice. Right now, the entertainment industry largely is operating out of fear -- witness its attempts to get Congress to back the Stop Online Piracy Act, which in many ways would curtail Internet freedom.
Digital revenues remain pennies on each dollar, but if this year's CES -- where the hottest items are web-enabled televisions -- is any indication all that could change overnight.
Which is why, instead of playing defense, Hollywood might do well to pay attention to the innovators listed below. Each has found a way to make digital technology work for them in what still is essentially the Wild West, as in, still yours for the taking.
Profiles written by Alex Ben Block, Paul Bond, Josh Feldman, Dan Frommer, Carolyn Giardina, Marisa Guthrie, Shirley Halperin, Lacey Rose, Georg Szalai and Mimi Turner
- Content Titans
- How You Watch
- How It Gets Out There
- Who Pays the Way
- How You Connect
- Mobile Gaming
- How You Make It
- Viral Videos
- Talent Agencies
- Video Games
Jason Bateman and Will Arnett
Co-founders, dumbdumbread more
Radio host and political commentatorread more
Gail Berman and Lloyd Braun
Co-owners and founding partners, BermanBraunread more
CEO, Amazon.comread more
Senior vp Internet software and services, Appleread more
Chairman, IACread more
Reed Hastings & Ted Sarandos
Co-founder and CEO, Netflix; COO and chief content officer, Netflixread more
President and editor-in-chief, AOL Huffington Post Media Groupread more
Head of content, YouTuberead more
CEO, Huluread more
CEO, Yahooread more
Corporate vp, Xbox Liveread more
Mark Zuckerberg & Sheryl Sandberg
CEO, Facebook; COO, Facebookread more