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Tommy Hilfiger and Gigi Hadid closed out London Fashion Week in rock 'n' roll style.
On Tuesday night, the dynamic duo threw an extravaganza, dubbed "TOMMYNOW," and presented their third Tommy x Gigi collab at the iconic Roundhouse music venue, which was initially built as a turntable engine shed in 1846 and later transformed into concert space in the late '60s, with performances from The Rolling Stones, The Beatles and Jimi Hendrix.
"I think London is the epicenter for fashion and music and for a very long time I've been inspired by both British fashion and lifestyle, so when we started doing the collection with Gigi, we decided to do a fashion-music collection with rock-style influence," Hilfiger told The Hollywood Reporter backstage.
Not only did TOMMYNOW show include the designer's fall 2017 womenswear offerings, there were also men's looks from Hilfiger Edition — the first time since 2010 that the brand's men's and women's collections have been shown together on the runway. "In reality men and women hang together, so we thought let's make it as authentic as possible on the runway," the designer explained of his decision to do a co-ed show this season.
Like the previous two seasons, all the runway looks are now available to purchase after the show at Tommy Hilfiger stores and tommy.com.
Follow along below for all the behind-the-scenes moments from Hilfiger's biggest party yet.
Don't be fashionably late. Set a reminder to see every moment from the #TOMMYNOW live runway – September 19, 7.30PM! https://t.co/IhzyFqZ1Pm
— Tommy Hilfiger (@TommyHilfiger) September 18, 2017
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