Dr. Phil McGraw Inks First-Look Deal With CBS TV Studios

Additionally, the talk show host has tapped Julia Eisenman to join his Stage 29 banner as head of scripted television.
Peteski Productions/CBS Television Distribution
Phil McGraw

Dr. Phil McGraw is expanding his relationship with CBS.

The longtime daytime talk show host has signed a first-look development deal with CBS Television Studios.

As part of the pact, McGraw and his son and producing partner Jay will develop scripted comedies and dramas for both broadcast and streaming platforms through their Stage 29 Productions banner.

Additionally, Stage 29 has tapped Julia Eisenman as head of scripted television. She most recently served as senior vp development at EveryWhere Studios, where she oversaw development on the Lifetime movie Who Killed Jon Benet? and the UP network series Date My Dad. Before moving to TV, she helped develop films including Erin Brockovich, Meet the Fockers, 50 First Dates, Up in the Air, Hotel Rwanda and I’m Not There.

Both father and son are already in business with CBS TV Studios as executive producers on the legal drama Bull, starring Michael Weatherly. Based on Dr. McGraw's previous career as a world-renowned trial sciences expert, the series was a strong performer on Tuesdays, averaging 15.6 million viewers and a 2.3 demo rating with seven days of delayed viewing factored in. Bull was renewed in March for season two.

"Adding a scripted executive of Julia's stature, experience and expertise is critically important for Stage 29's aggressive development agenda," said Jay McGraw. "CBS Television Studios and their incredibly collaborative executives have been great partners on Bull from the very beginning." 

Added Dr. McGraw, "I'm pleased to extend our long-standing relationship with our CBS family even further with this development deal." 

Stage 29 also produces the daytime entry The Doctors, which the younger McGraw created, and the upcoming syndicated news magazine DailyMailTV, which will launch this fall. In addition to his deal with CBS TV Studios, the TV host also has a lucrative overall deal with CBS Television Distribution that runs through 2020. The latter is behind his daytime series Dr. Phil, which is about to enter its 16th season.

"I'm absolutely thrilled to have the opportunity to work with Dr. Phil and Jay McGraw," said Eisenman. "Stage 29 has set the bar for tremendous television programming and I'm excited to move forward with the team."

At CBS Television Studios, McGraw joins an impressive list of names with overall deals, including NCIS star Mark Harmon, Gloden Globe winner Gina Rodriguez and prolific producers Jerry Bruckheimer and Alex Kurtzman.

Stage 29 Productions is repped by UTA and Chatham Law Group.