'Narcos: Mexico' Trailer Introduces the Birth of a New Drug War

Narcos is building a new empire when it heads to Mexico.

The fourth season of the Netflix drug cartel drama, Narcos: Mexico, is being billed as a reset as it travels back in time to chronicle the birth of Mexico's drug war. Gone are former leading men Pedro Pascal and Boyd Holbrook and instead of the Colombia backdrop, Mexico is the new setting. After first releasing a teaser showing new stars Michael Pena and Diego Luna heading to Mexico, the series dropped an explosive season trailer on Thursday.

In 1980 Mexico, DEA agent Kiki Camarena (Pena) arrives to Guadalajara to "meet the snakes" of the drug trade. The top of his list? The Rockefeller of marijuana, Miguel Felix Gallardo (Luna). 

"You gonna bust his ass?" Kiki's wife asks, to which he replies, "Mhm."

The rebooted series will chart the rise of the Guadalajara Cartel in the 1980s as Felix takes the helm, unifying traffickers in order to build an empire. As Kiki, new in town from California with his wife and young son in tow, settles into his new post, he quickly learns that his assignment will be more challenging than he ever could have imagined. As Kiki goes undercover to garner intelligence on Felix and becomes more entangled in his mission, a tragic chain of events unfold, affecting the drug trade and the war against it for years to come.

The action-packed trailer shows the rise of Felix, as he plans to travel to Colombia and expand his trade into the cocaine business. "Business is changing and we must change with it," he is told.

Kiki, who is described as a family man, realizes that he has underestimated the sophistication of Felix's system. The trailer shows Kiki being kidnapped before coming face-to-face with the Guadalajara Cartel boss — one of the biggest narcos in the history of Mexico and the founder of the modern Mexican drug trade.

Narcos spent three seasons exploring the cocaine war in Colombia in both the pre- and post-Pablo Escobar world. Prior to the move to Mexico City, the series had been shot entirely in Colombia to track the original cocaine king (played by Wagner Moura) and the successors to Medellin, the Cali cartel. The four Cali bosses were the villains in season three and their deaths and incarcerations brought the Narcos timeline up to the mid-1990s.

"The origins of the Guadalajara cartel are in the late 1970s and early 1980s, so Narcos is going back in time," showrunner Eric Newman had confirmed to The Hollywood Reporter when Pena's and Luna's castings were announced. "We always knew that we would get to Mexico eventually. A key team comprised of myself and the guys I really trust and work very closely with — [director] Andi Baiz, [co-creators] Carlo Bernard and Doug Miro — have been discussing how to best transition to Mexico as early as season two. We decided on the Guadalajara cartel because it represents the beginning of the modern Mexican drug trade. It makes sense to start there."

Newman added of saying goodbye to leading man Pascal: "The design was always to finish out the Colombian story and the players that we’ve come to know there, and then start anew in Mexico." He did, however, tease an entirely new cast with "a few surprises."

Narcos: Mexico has a new slate of castmembers, including Alejandro Edda (Fear the Walking Dead) in the high-profile role of Joaquin “El Chapo” Guzman. Newman has hinted about the impending arrival of the infamous El Chapo in Narcos' world ever since Mexico became a part of the timeline.

The only familiar face in the trailer is Amado Carrillo Fuentes, aka the Lord of the Skies (Jose Maria Yazpik), the nephew of another Guadalajara boss, Ernesto Fonseca Carrillo. Amado, who was introduced last season, is seen toasting to the "boss of the bosses."

Narcos: Mexico is produced by Gaumont Television for Netflix. Jose Padilha, Miro and Bernard exec produce along with Newman.

The series will bow globally Nov. 16 on Netflix. Watch the trailer in the video player above.