TV Ratings: 'Big Brother' Hits Season High Against Preseason NFL

The CBS competition rises 14 percent from last Sunday
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Preseason football

As the NFL season (and fall TV) creeps closer, NBC's latest primetime preseason game helped give the network a nightly win among adults 18-49.

After a special Dateline (1.2 adults), the Bengals/Cardinals matchup fetched a 1.9 rating in the key demo in early returns. That's off two-tenths of a point from last summer's comparable game, which rose to a 2.7 demo rating in the finals.

Before adjustments for sports, CBS' Big Brother led the Sunday pack with a 2.5 rating among adults 18-49. That's up 14 percent from last Sunday and is a season high. Unforgettable (0.9 adults) and Reckless (0.5 adults) were steady.

Wipeout (0.7 adults) shed two-tenths of a point before the finale of Rising Star (0.9 adults). ABC's singing competition made a quiet exit, in line with recent performances.