9:07am PT by Michael O'Connell
TV Ratings: College Football Championship Jumps for ESPN
The College Football Playoff National Championship delivered the second-best showing for a NCAA football title Monday night.
ESPN's coverage of the Georgia-Alabama game averaged a 16.7 overnight rating among households, dominating everything else on TV Monday night and growing 9 percent from the comparable game last year. It ranks behind the 2015 Ohio State-Oregon game as the highest-rated in network history.
The game naturally fared best in Birmingham, Ala., home of the winners. The Crimson Tide narrowly bested the Georgia Bulldogs 26-23. It was the first-ever College Football Playoff National Championship to go into overtime.
Playoff coverage was up 18 percent overall, compared with the previous year — with New Year's Day posting its best returns yet.