7:04am PT by Michael O'Connell
TV Ratings: Pyeongchang Holds With Nathan Chen, Lindsey Vonn on Friday
NBC's Olympic coverage out of Pyeongchang held virtually even for the third night in a row, as the 2018 Winter Games passed the one-week mark on Friday.
Early scores for the middle Friday have it earning another 13.0 overnight rating among households — that's a cume of NBC and NBC Sports coverage. It's also a 11 percent improvement from the same night of competition in 2014 at Sochi, compared to just NBC's coverage.
Friday included the final Super-G run for famed U.S. skier Lindsey Vonn and a redemptive turn for figure skater Nathan Chen. Viewership peaked during both of their events, rising to a 14.8 overnight rating.
The previous night's early scores ultimately translated to 19.3 million viewers with updated Nielsen ratings that also included streaming. (It's just 16.2 million if you only count NBC.)
NBC's coverage heads into the second Saturday of this year's Olympic competition with an average 22.6 million viewers, trailing Sochi by 7 percent.