8:32am PT by Michael O'Connell
TV Ratings: 'Thursday Night Football' Surges to Season High, CW Crossover Stays Strong
The week couldn't have progressed better for the NFL. With a report that the league was considering scrapping Thursday Night Football, one they quickly dismissed, the franchise hit season highs on Thursday.
Thursday Night Football on NBC and the NFL Network dominated broadcast and cable for the evening, climbing to an overnight 14.1 rating among households in Nielsen's metered markets. That's better than any game that aired on CBS earlier in the season.
The Cowboys-Viking game also marks a stunning 52 percent lift from the franchise's kickoff on NBC earlier in November. With final adjustments, the network will emerge a clear winner by all measures.
Notable competition included the return of the U.S. spin on the biggest hit in the U.K. The Great American Baking Show returned on a steady note, averaging a 1.1 rating among adults 18-49 and 4.8 million viewers in its first hour and holding reasonably steady with a second hour.
The Big Bang Theory led non-football offerings for the night with a flat 3.1 rating among adults 18-49 on CBS. And, on the CW, Legends of Tomorrow surged with the conclusion of the network's four-series crossover. It jumped 70 percent to a 1.1 rating among adults 18-49, also nabbing 3.3 million viewers.