3:02pm PT by Michael O'Connell
Jennifer Lopez's 'World of Dance' Scores Season 2 Renewal at NBC
NBC is definitely feeling the rhythm for World of Dance. The summer reality competition, the most successful reality competition launch in quite some time, has been renewed for a second season.
Not just a win for the network, which has seen very little ratings fatigue since World of Dance's strong May premiere, it's a coup for Universal Television's young alternative studio. The series is the first big launch of an ambitious new slate of in-house reality efforts.
“I am so proud to not only star, but produce a show that is so close to my heart,'" Lopez said Thursday in a statement. "I am so happy that World of Dance has resonated with audiences and we are able to put dancers on the pedestal they deserve. I cannot wait to continue this journey and my partnership with NBC.”
Four episodes in, World of Dance's most current ratings have it averaging a 2.8 rating among adults 18-49 and 11.0 million viewers. That's better than any other 10 p.m. series from the regular broadcast season, let alone the summer. It's the best Big Four summer launch since 2013 CBS drama breakout Under the Dome, aided by the strong performance from lead-in America's Got Talent.
“We are thrilled that the unrivaled athleticism and authenticity that inspired us to create World of Dance has been embraced by both the dance community and our viewers,” said Universal Television Alternative Studio president Meredith Ahr. “The amazing dancers competing this season have proven to not only entertain us but elevate our expectations and expand our imagination. The bar has been set extremely high for season two. The competition will be fierce and we will all witness greatness.”
It's another strong reality entry for NBC, which has made waves in recent years building a big alternative slate. On the back of The Voice, the network also has American Ninja Warrior, Little Big Shots and surprise summer 2016 entry Better Late Than Never, to name just a few.
“Jennifer Lopez has been a formidable executive producer and leader for this franchise. Her partnership with Meredith Ahr and Universal TV Alternative Studio has been remarkable,” said Paul Telegdy, president, Alternative and Reality Group, NBC Entertainment Unscripted Programming. “The extraordinary ratings and digital performance is testament to the unique capabilities of Universal Television Alternative Studio in crafting a format that works on all platforms and is instantly scalable. A good idea needs an amazing launch partner and Comcast-NBCUniversal has proven its marketing prowess once again.”