'X Factor' Sneak Peek: Simon Cowell Praises Kelly Rowland as a 'True Professional'

The Fox show unveiled the new commercial during the MLB All-Star Game.
Ray Mickshaw / FOX
Kelly Rowland arrives for "X Factor" auditions in New Orleans.

The X Factor unveiled a sneak peek of its new season with a clip that premiered during Tuesday night’s MLB All-Star Game.

The video shows a calm and -- dare we say it? -- happy Simon Cowell discussing this season’s panel and why the chemistry clicks.

For example, the salty Brit praises Kelly Rowland as a "total professional" as she flirts with a contestant, asking, "How you doing there, cowboy?" He insists that "everyone's going to understand Paulina Rubio" as she attempts a British accent, and jokes that this year everyone will see a "different" Demi Lovato, deadpanning, "she respects me." He even goes so far as to say he’s "back in control." Not so fast Cowell. In the next scene, Lovato takes a swipe at his hair.

Nevertheless, it seems like a happy love fest of dancing and high-fives at the judging table to the jovial beats of "Baby Got Back," as the 52-year old producer exclaims, "I love you girls!"

The X Factor returns Sept. 11.

Watch the clip below:

Twitter: @MicheleAmabile