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The first trailers for Brad Bird’s Tomorrowland were also an instruction manual: if fans want to visit Tomorrowland themselves, all they have to do is touch the T-symbol — or, really, click on it.
The newly-launched Take Me To Tomorrowland site doesn’t just host the Super Bowl spot for the Disney project; if fans click on the T symbol that appears on screen after the trailer is finished, they’ll be taken to one of three pieces of concept art created for the movie, showing the shimmering world of the future as seen by Britt Robertson and George Clooney in the trailers to date.
The concept art is only a placeholder; by the time the movie opens, the site will allow visitors to explore the alternate world for themselves (Jetpacks and flying cars, sadly, not included).
Written by Bird, Damon Lindelof and Jeff Jensen, Tomorrowland stars Clooney, Robertson, Hugh Laurie and Judy Greer. The movie opens May 22.
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Sundance Film Festival