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The $180 million movie is an ambitious gamble and hopes to continue Disney’s winning streak in the live-action space by appealing to all demos in addition to families. Tracking suggests the film will gross $40 million-plus for the three days and in the high $40 million range for the four days, with a chance of hitting $50 million.
Overseas, Tomorrowland opens around the globein 65 markets.
The tentpole — an ode to Walt Disney’s hopes for creating a utopian society — follows a feisty teenager and inventor who try to uncover the secrets of a place somewhere in time and space called Tomorrowland, which shares its name with futuristic-themed attraction at Disney theme parks was inspired by Disney’s vision for Epcot. Hugh Laurie also stars, while Bird co-wrote the script with Damon Lindelof.
The other new offering over Memorial Day is MGM and Fox 2000’s Poltergeist. The film is tipped to gross in the mid-teens to $20 million in North America.
Directed by Gil Kenan and produced by Sam Raimi, Poltergeist is a remake of the 1982 cult classic and stars Sam Rockwell, Rosemarie DeWitt, Jared Harris and Jane Adams.
Box office sensation Pitch Perfect 2, which debuted last weekend in North America to nearly $70 million, should easily come in No. 2 in its second weekend, followed by Mad Max: Fury Road, which is doing strong weekday business, and Poltergeist.
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