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The Hobbit: The Desolation of Smaug reigned supreme atop the Chinese box office in the week to March 3, grossing $26.57 million in its first full week in theaters to bring its cume after 10 days to $59.61 million.
Peter Jackson’s epic franchise was shown on 175,356 screens with nearly four million viewers, and ticket prices averaged $6.60, reflecting its strength in Imax theaters and 3D cinemas.
The rebooted RoboCop took $20.67 million in its first three days, showing on 99,502 screens with 3.4 million admissions. Considering early March is not a great time for cinema-going, with Chinese New Year over and the kids back at school, this counts as a significant haul.
The domestically produced romantic comedy Beijing Love Story took another $8.9 million during the week to bring its total to $62.5 million, a sign that its appeal can outlast Valentine’s Day.
Still performing strongly in fourth place was Wong Jing‘s The Man From Macau, featuring Hong Kong legend Chow Yun-fat, taking $5.08 million for a cumulative total of $83.43 million over 31 days.
Frozen was the fifth most popular movie in Chinese theaters, taking $4.69 million for a cume of $44.83 million after 26 days.
In sixth place was Hong Kong director Poi Soi Cheang‘s record-breaking 3D fantasy epic The Monkey King, which grossed another $2.4 million over the week for a total of $167.84 million after 31 days in the cinema.
Ex-Files, directed by Tian Yusheng, was in seventh place, pulling in $1.21 million to bring its total to $19.31 million, while the reality TV adaptation Where Are We Going, Dad? added another $700,000 during the week.
Rounding out the top 10 was Shining Soul in ninth place, grossing $390,000 for a cume of $750,000, while People Searching Story of Cola Lee took $230,000 for a total of $470,000.
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