Ghostbusters: Afterlife conjured up $4.5 million in Thursday night previews as it opens on the eve of the lucrative Thanksgiving holiday corridor.
Sony rolled out the film in 3,450 locations beginning at 4 p.m. local time, including Imax and premium large format screens.
The studio and filmmakers are hoping for a three-day debut in the $27 million-$28 million range; other analysts are targeting $30 million-plus.
Based on Ivan Reitman’s iconic film Ghostbusters, Ghostbusters: Afterlife is directed by his son, Jason Reitman.
Billed as the next chapter in the original Ghostbusters universe, the story follows a single mom and her two kids who arrive in a small town and discover their connection to the original ghostbusters and the secret legacy their grandfather left behind.
The film stars Carrie Coon, Finn Wolfhard, Mckenna Grace, Annie Potts and Paul Rudd.
