Ian Richter has joined Legendary Entertainment as executive vice president franchise and emerging platform development. Reporting to Legendary president and COO Jon Jashni and chief marketing officer Emily Castel, he will be involved with select properties across the company’s film, television, digital and virtual reality efforts as well as emerging storytelling platforms.
Prior to joining Legendary, Richter was head of franchise creative for DreamWorks Animation, where he worked with the filmmakers to bring the How to Train Your Dragon universe to multiple platforms; helped bring in the Trolls IP, which will serve as the basis for an upcoming feature; and served as franchise executive producer for the new DreamWorks-Netflix original series Dinotrux. He also served as director of programming and development at Kids’ WB! and CW Television as well as director of entertainment development and supervising producer at Mattel Entertainment, where he developed multiple network series and supervised the creative development and production of live-action and animated movies, television series and direct-to-DVDs including The Spectacular Spider-Man, The Batman and He-Man and the Masters of the Universe.
“Legendary Entertainment offers its devoted fans premium content via its film, television and digital platforms,” Jashni and Castel said in a joint statement. “Adding Ian to oversee the alignment and connective tissue of this content will allow us to streamline these multiple platforms and further exploit our intellectual properties.”
