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LONDON – Oscar-winning director Kevin Macdonald’s Life In A Day, executive produced by Ridley Scott and backed by YouTube, has secured a U.K. theatrical release in June.
The feature-length snapshot of humanity, constructed from a global selection of more than 80,000 clips shot by contributors on a single day – July 24, 2010 – will unspool in exhibition banner Vue’s movie theaters across the U.K. in a deal secured by the film’s producers Scott Free U.K. and London based international sales and finance banner HanWay Films.
Macdonald’s movie unspooled during this year’s Berlinale.
“Vue’s vision for Life In A Day offers a fantastic mass audience platform for our U.K. release,” says Scott Free’s Liza Marshall. “From the film’s genesis, this was a project that was about attracting and engaging the audience in entirely new ways. By having Vue as our primary exhibition partner, we now have a unique opportunity to evolve what has been a revolutionary approach to film production through into the film’s distribution.”
HanWay has sold the movie around the world with deals including Germany (Rapid Eye), Spain (Karma Films), Australia (Transmission), Canada (Mongrel Media), CIS (T&F Bureau), Greece (Odeon), Poland (Ale Kino), Czech/Slovak Republic (Aerofilms), Hungary (MTVA) and the Middle East (Front Row), Hong Kong (EDKO).
National Geographic snapped up U.S. rights to the film at the Sundance Film Festival.
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