Thor: The Dark World is on its way to box office success – and even Charmin wants a piece of the action.
PHOTOS: ‘Thor: The Dark World’ Premiere Lights Up Hollywood
The company tweeted a photo of an adorable Charmin bear dressed up as the God of Thunder – with Thor’s hammer, Mjolnir, acting as a toilet paper roll. The tweet read:
“We’ve always been an #Asgardian. #Thor #SeeWhatWeDidThere pic.twitter.com/xmK2qOCReY
— Charmin (@Charmin) November 8, 2013“
Get it? “Ass-guardian.” Charmin has since deleted the tweet, but not before Geekosystem captured the photo and text.
Thor: The Dark World took $7.1 million from Thursday showings and has already earned $150 million internationally. The Marvel Studios film stars Chris Hemsworth as the Norse hero, as well as Natalie Portman, Tom Hiddleston, Anthony Hopkins and Idris Elba.
Email: Aaron.Couch@THR.com
Twitter: @AaronCouch
