2011 Key Art Awards

For the 40th anniversary of The Hollywood Reporter Key Art Awards, which will honor the most creative entertainment marketing of 2011 during an Oct. 19 ceremony at Hollywood's ArcLight Cinerama Dome & Boulevard 3, the entire contest was reimagined. The jury pool has shrunk from 1,000 to 40 -- and no clients judging this time, just creative experts. There are five juries: print, audio/visual, interactive, display and public relations. They winnowed 196 finalists from 2,558 entries. And new forms of work will be recognized including gaming, bus sides, taxi talk and direct mail. It has been a good year for movies but a great one for the art of marketing. Get event and ticket information and view the finalists at keyartaward.com, or call (212) 683-4300.

THE VOTES ARE IN: A sampling of this year's Key Art Awards finalists

From Paris With Love
Ad agency: Ignition; studio: Lionsgate

Ad agency: Arsonal; president of marketing and communications: Joe Earley; senior vp design: Michael Vamosy; vp print design: Tom Morrissey; photo publicist: Diane Cooper; retoucher: Moises Cisneros; copywriter: Amanda Raymond; photographer: Justin Stephens

LA Shorts Fest 2010
Ad agency: Bemis Balkind

The Devil's Double
Ad agency: Ignition; studio: Lionsgate; photographer: Tim Palen

Winnie the Pooh
Ad agency: The Arterie; illustrator: Walt Disney Animation Studios, Studio Creative; directors: John Sabel, Kari Miller; digital illustrator and finisher: Daniel Clark & Associates; art directors: Kelly Hine, Jorge Araujo; creative director: Noelle  Cooke; client: WDSMP Creative Print Services

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