Activision Aims for the Funnybone with ‘Family Guy: Back to the Multiverse’ Video Game

Family Guy Back to the Pilot - H 2011

Family Guy Back to the Pilot - H 2011

New console game based on the hit Fox TV series will further explore one of the series’ most popular episodes.

For a series that was cancelled twice, there’s a lot of interactive life in Seth MacFarlane’s Family Guy. On the heels of the just-launched Family Guy Online game from Roadhouse Interactive, fans of Peter Griffin and the gang are in for a full console treatment this fall with Activision’s Family Guy: Back to the Multiverse.

The virtual Quahog comes to life in an original story that further explores one of the series’ most popular episodes, season eight’s “Road to the Multiverse.” That episode focused on a time-warping journey as Stewie and Brian the dog try to find their way home. In the process, they encounter a variety of incarnations of the show’s main characters, including one in Claymation and a Disney-eque version of themselves.

“Fans of Family Guy will love that we’ve taken some of the series’ most iconic and memorable moments and built them into an impressive and uncensored video game,” said David Oxford, Executive Vice President, Activision.  “Anyone who watches the show will appreciate how much we have adhered to its rich and twisted universe and characters.”

Jeffrey Godsick, President of Twentieth Century Fox Consumer Products, said that the new game will utilize the source material, including the talented voice cast and writers, authentic humor and subversive spirit of the series, giving fans a whole new way to interact with their favorite show. The cast, including MacFarlane, Alex Borstein, Seth Green, Mila Kunis and Patrick Warburton worked with 2K Games on last Family Guy console game, which was released in 2006.

Family Guy is one of the most-watched and influential shows of the last decade, reaching over 33.5 million viewers weekly in the U.S., and is the number one TV show on Facebook with more than 40 million ‘likes’.  In the U.S., the series is the number one TV franchise on DVD with more than 25 million copies sold. 

Oxford said the new console game intends to tap into the core components of the Family Guy spirit.