AMC's Sorcher drawn to Cartoon Network post
Named new chief content officerAMC programming chief Robert Sorcher is making the move to Cartoon Network, where he will serve as chief content officer.
Starting in January, Sorcher will oversee the network's overall content development strategy, including original series, acquisitions, longform and special events. Sorcher, who will be based in Los Angeles, also will oversee Burbank-based Cartoon Network Studios.
Sorcher worked at Cartoon Network earlier in his career, serving as senior vp and then executive vp overseeing the network's creative direction and strategy and managing CartoonNetwork.com. In his new position, he will report to Stuart Snyder, executive vp and COO of Turner Broadcasting System's animation, young adults and kids media group.
"Rob is one of the most well-respected and admired content executives in the industry," Snyder said. "It is precisely Rob's breadth of experience and entrepreneurial drive that made him the ideal choice to lead the charge for Cartoon Network's content strategy."
Sorcher has been executive vp programming and production at AMC since 2002, overseeing the network's expansion into original projects, including the Emmy-winning "Broken Trail" and its first series, the critically acclaimed "Mad Men," which was recently renewed for a second season.
"I am proud of my accomplishments at AMC and grateful to the entire team," Sorcher said. "I am energized by the potential of Cartoon Network and excited by this new challenge."
Before AMC, Sorcher was executive vp and GM at USA Network and executive vp programming at the Fox Family Channel. He began his career as an advertising and creative executive.