'American Sniper' Book Sales See Continued Bump From Movie's Success
Pick a best-seller list, and the book appears in the No. 1 spot.
Book sales of American Sniper continue to see a big boost from the success of the movie, which has now passed $326 million in worldwide box office and $247 million in domestic box office.
The book sits at No. 1 across all the major best-seller lists — The New York Times, Publishers Weekly, USA Today — and sits at No. 2 on Amazon, just displaced by preorders for the newly announced sequel for To Kill a Mockingbird.
American Sniper has topped the best-seller lists for more than three weeks, after rising throughout the month of December as buzz about the movie spread.
The multiple editions of the book (regular edition, movie tie-in and mass market) have sold 440,904 print copies in 2015, according to Neilsen Bookscan, which tracks about 85 percent of the retail print book market. Ebook sales likely add at least another 50 percent to the total, putting cumulative sales for the year at a minimum of 700,000 copies. It is the best-selling book of 2015 so far.
First published in 2012, American Sniper sold 1.2 million books across all formats (hardcover, paper and ebook) in 2012 and 2013, based on numbers provided to Publishers Weekly by the publisher. Sales in 2015 are on pace to exceed that in this year alone.
Even moderate theatrical hits often produce a jump in book sales. But the performance of American Sniper is likely to yield one of the largest bumps in recent history when all the dust settles.