Emmys: Amy Poehler’s #SmartGirlsAsk Campaign Brought Better Questions to the Red Carpet

Photo by Jordan Strauss/Invision/AP
Amy Poehler attended the 67th Annual Primetime Emmy Awards on Sunday in Los Angeles.

Tired of superficial questions, Amy Poehler’s Smart Girls dug deeper at the Emmys red carpet.

Amy Poehler’s Smart Girls launched their #SmartGirlsAsk campaign at the 67th Annual Primetime Emmy Awards on Sunday.

The organization, headed by Amy Poehler, Meredith Walker and Amy Miles, partnered with Twitter and the Television Academy for a social media movement aimed to ask celebrities on the red carpet more compelling and engaging questions.

Twitter users sent in their questions via the official #SmartGirlsAsk hashtag prior to the show. The questions were then asked live on the red carpet and video answers were posted to the Amy Poehler's Smart Girls Twitter account.

Even celebrities tweeted the hashtag to support the campaign. Britney Spears asked John Oliver, “Is there one book you’ve read as an adult that you wish you could share with your younger self?” And Jimmy Fallon answered Shonda Rhimes question: “What is the best piece of career advice someone has given you?”

#AskHerMore, a similar campaign started by Jennifer Siebel Newsom and The Representation Project, went viral last year at the 2014 Oscars. Taking a stand against gender stereotypes, #AskHerMore was about asking female stars more than just what they are wearing.

Take a look below at a few of the best questions and answers from #SmartGirlsAsk.