Andrew Lauren Taps D.J. Gugenheim as President of Production

Courtesy of Andrew Lauren Productions
D.J. Gugenheim

Ralph Lauren's son is expanding his foray into the film business.

Looking to grow his film production company, Andrew Lauren is partnering with D.J. Gugenheim.

Gugenheim, an experienced development executive who arrives from Lotus Entertainment, will serve as president of production at Andrew Lauren Productions. The company says it will invest between $5 million and $15 million in up to three films a year via a seven-figure fund. David Boyle will remain a key voice in the company' s investments, productions and business development.

Lauren, the oldest son of billionaire clothier Ralph Lauren, made waves as an indie producer and financier in 2013 with indie hit The Spectacular Now, starring Miles Teller and Shailene Woodley, and The Squid and the Whale in 20015. His other credits include the documentaries Mateo, Life 2.0 and This Is Not a Robbery.

"Our tastes are very much aligned and we share a common vision for the direction of the company," Lauren said of Gugenheim's hire.

Added Gugenheim: “Andrew has a magnificent commitment to quality films that are entertaining, enlightening and provocative. It’s incredibly exciting to be able to bring my experience from both the studio and the foreign sales side of the business to Andrew Lauren Productions and to help build it into a full service production and finance company."

Lauren first became enamored with film as a 12-year-old when he served as the projectionist in his father's home theater (former Time Warner CEO Steve Ross would send the elder Lauren first-run Warner Bros. films).

At Lotus, Gugenheim most recently served as executive vp of productions and operations, overseeing production on Kidnap, starring Halle Berry, and bringing in Replicas, starring Keanu Reeves. He did previous stints at CAA, Paramount Vantage and ran development at the Universal-based Captivate Entertainment, where he worked on The Bourne Legacy.