Ariana Grande's "Thank U, Next" Video Smashes YouTube and Vevo 24-Hour Records
The clip already broke the record for simultaneous viewers for a YouTube premiere thanks to the 829,000 people who watched Grande and company re-create scenes from classic rom-coms.
Ariana Grande's "Thank u, next" is eclipsing even Regina George's popularity, as the Mean Girls and other rom-com-inspired music video has gone on to break massive records across digital streaming platforms.
The clip — which features faithful recreations of several Mean Girls scenes, along with some from Bring It On, 13 Going on 30 and Legally Blonde — already broke the record for simultaneous viewers for a YouTube premiere thanks to the 829,000 people who watched Grande and company bend and snap at the same time.
But now "Thank u, next" has racked up another achievement: It has officially broken the record for most views on a YouTube video in 24 hours. Grande's visual boasts an astounding total of 47 million views and counting, blowing past the benchmark previously established by BTS, whose "Idol" video reached 45 million views in the 24 hours preceding its debut back in August.
"Thank u, next" is on track to break Vevo's record and clear 50 million views by the time its first 24 hours are up. Grande is understandably thrilled about this.
p.s. we set a new @vevo record. that's wild. i love u. thank u.— Ariana Grande (@ArianaGrande) December 1, 2018
This story first appeared on Billboard.com.