'Avengers: Age of Ultron' Smashes Hong Kong Box-Office Records
The film reaches the biggest opening day, opening weekend and highest-grossing single day in the territory's recorded history.
The Avengers: Age of Ultron has shattered several box-office records in Hong Kong.
The Disney/Marvel sequel set a new record for the highest-grossing four-day-weekend in the territory with $6.4 million, ahead of previous record-holder Transformers: Age of Extinction's $4.8 million, according to the Hong Kong Box Office Ltd, a subsidiary of the Hong Kong Theatres Association and Hong Kong Motion Pictures Industry Association.
It also had the biggest opening day on Thursday with $1.2 million and the highest-grossing single day on Saturday with $2 million. The film also recorded the second-highest grossing single day in recorded Hong Kong box-office history on Friday with $1.8 million.
The previous highest-grossing single day performance was held by Iron Man 3 in 2013 with $1.5 million.
The performance didn't come as a surprise for Hong Kong. Advance tickets for The Avengers: Age of Ultron, which has also done well in other Asian and other countries, began selling two weeks before its release, and 80 percent of the tickets were sold out two weeks in advance. The film is expected by industry insiders to break the HK$100 million ($12.8 million) mark, which would make it only the fourth film to do so after Avatar, Titanic, and Iron Man 3.