Babelgum snares PBS deal

Worldwide deal covers 100 hours of content

LONDON -- Free, interactive TV-quality Internet platform Babelgum has struck a worldwide content deal with PBS and plans to showcase "Scientific American Frontiers" to Web visitors through the agreement.

Babelgum will be the only Internet TV platform to offer 18 episodes of the series around the world on its dedicated PBS Channel when it launches April 29, 2008.

Babelgum also will make available the largest online collection to date of free PBS documentaries and nonfiction programming in North America as part of the alliance with PBS.

PBS plans to roll out 100 hours of content on the Babelgum platform, including "Empires" specials, "Medici: Godfathers of the Renaissance" and "Japan: Memoirs of a Secret Empire."

Babelgum CEO Valerio Zingarelli said the PBS deal gives "our platform its mark of approval."

Said PBS Ventures senior vp Andrew Russell: "PBS is making our content easily accessible on as many platforms as possible."